Banking Beyond Borders: Service Design & Cultural Insights with Techcombank

In this episode, we explore how service design and cultural insights are redefining the future of banking in emerging markets.

Join Elsewhen co-founder, Leon Gauhman and Ilko Tân Batakliev, Head of Experience Design at Techcombank, as they discuss Techcombank's pioneering work in transforming Vietnam’s banking experience for small merchants and SMEs.

Learn how innovative digital solutions, cultural understanding, and customer-centric design are driving social and economic progress in Vietnam — and what lessons can be applied globally to bridge financial gaps across cultures.

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